FOR LICENSEES
We leverage our experience for manufacturers who want to license the world's best entertainment brands and properties. Services include:
Opportunity Assessment: Determining the brand opportunity and assessing co-branded product viability; leveraging knowledge of category licensing royalty rates to ensure product profitability; recommending appropriate character/brand licenses
Leveraging Licensor Relationships: Contacting the top industry licensors, determining engagement level and scheduling joint meetings
Creating Licensee Presentations: Ideating with your team to create the perfect pitch deck; attending licensor pitch meetings to ensure a smooth process
Providing Ongoing Process Support: Providing guidance through all key licensing processes ensuring faster market penetration including:
- negotiating of key contract deal points
- providing creative direction for faster product and packaging approvals
- attending agency or retailer pitches as required
- providing ongoing support to ensure a successful product launch